Devra Wathen, Founder and CEO of ETSIS Hats

How One Brown Spot Changed My Life: The History of ETSIS Hats

A Guest Blog by Devra Wathen Founder, and CEO of ETSIS I grew up in Kansas City, Missouri and have such fond memories of those times. Between the ages of … Continue Reading →


Village Hat Shop – India Street: Our First Customer

We have  just opened another location in San Diego, CA – Village Hat Shop – India Street! We’re really excited about this particular location because it is also our headquarters … Continue Reading →

VHS-happy-holidays-HDR – 15th Holiday Season on the Web

This Holiday Season marks our 15th consecutive online (32nd overall).  Yes, we were here selling on the “World Wide Web” when ecommerce was an infant.   Much content from our early … Continue Reading →


The Major Challenge in This Economy

Albeit our problems could be worse, this recession has provided us a glimpse of what happens to people when they become desperate by circumstances out of their control.  This is … Continue Reading →

Hats From Around the World

Hats From Around the World

China, China, Asia, India, Vietnam, China. Enough already. It may come as a surprise to some, but the world outside of Asia has always manufactured stuff, including headwear. Today, China … Continue Reading →

Signes Hats

Signes European Fine Men’s Hats

  We arrived in Alicante Spain and were picked up at the airport by Jose Signes. We headed to a restaurant in a small fishing village on the Mediterranean where … Continue Reading →

Village Hat Shop - Flagship Store - Hillcrest (San Diego, CA)

A Retail Store

Village Hat Shop Flagship Store – 3821 4th Avenue – San Diego, CA 92103 Every retail store is unique; upon arrival, all the senses are stirred. At its best, entering … Continue Reading →

Obama & JFK; Neckties & Hats

As a hatter, I find the brouhaha over Barack Obama’s aversion to neckties very reminiscent of a prior day (I am holding back from using the now cliché “déjà vu … Continue Reading →

Indiana Jones and the Kingdom of the Crystal Skull Coming Next Week

After a two decade hiatus, Indy is back. If you’re a HAT BLOG reader, you know that this is big news for the hat industry (see past postings either here … Continue Reading →

Indiana Jones and the Fedora

New Movie coming May 22nd – Wear Your Indiana Jones Fedora to the Movie Theater! The hat industry is buzzing, giddy in fact: “It’s coming. It’s coming.” No, it’s not … Continue Reading →